In an exciting development for the luxury real estate market, AJi has partnered with Numu Company to create the Masar branded residences in Makkah. This strategic partnership aims to deliver a unique residential experience that honors the cultural and spiritual significance of the region while aligning with Saudi Arabia‘s ambitious Vision 2030 initiative. The Masar branded residences project promises to set a new standard for high-end living near one of the world’s most revered sites, Masjid al-Haram.
Strategic Partnership for Luxury Development
AJi, a prominent consultancy specializing in architecture, engineering, and project management, has formalized its collaboration with Numu Company to design and execute the Masar branded residences. The agreement was signed during Cityscape Global in Riyadh, a premier event that attracts leaders from the real estate and infrastructure sectors to discuss trends and innovations shaping Saudi Arabia’s urban landscape. This collaboration aligns with Vision 2030, which aims to position the Kingdom as a leading global hub for sustainable development and investment.
A Unique Living Experience
The Masar branded residences will be strategically located approximately three kilometers from the revered Masjid al-Haram, offering breathtaking panoramic views of the Holy City. The design will blend contemporary architecture with the rich cultural and spiritual heritage of Makkah, ensuring that each residence resonates with the essence of the city.
Covering an area of around 3,800 square meters, the project will feature between 280 and 320 luxury apartments, ranging from one- to three-bedroom units, along with exquisite penthouses and duplexes. The ground floor is designed to host retail and commercial spaces, with around 70 percent of this area dedicated to enhancing the community experience. Residents will enjoy five-star amenities, ensuring a refined lifestyle that reflects the project’s luxurious essence. AJi will provide comprehensive design services throughout the development process.
Leadership Insights
Eng. Hamzeh Awwad, CEO of AJi, remarked, “Our partnership with Numu builds on our long-standing relationship and deep understanding of Masar’s architectural identity and design regulations. We are honored to contribute to a project that combines elegance, functionality, and spirituality – reflecting Makkah’s significance and the Kingdom’s vision for world-class urban development.”
Mr. Fuad Al Amri, President of Numu Company, echoed this sentiment, stating, “Collaborating with AJi ensures that Masar branded residences will meet the highest standards of design and quality. Together, we aim to deliver a development that complements Makkah’s skyline and enriches its urban fabric.”
Contributing to Makkah’s Urban Fabric
The agreement on the Masar branded residences reinforces AJi’s expanding role in Saudi Arabia’s luxury residential and urban development sectors. This project is a testament to the firm’s commitment to creating innovative, sustainable, and high-quality designs that align with the Kingdom’s Vision 2030 goals for real estate diversification and sustainable growth.
With the Masar branded residences, AJi and Numu are poised to redefine luxury living in Makkah, creating a harmonious blend of modernity and tradition that appeals to residents and visitors alike.