الشارقة 24:
The Social Services Department, represented by the Dabu Al-Hisn branch, participated in the 13th edition of the Salinity and Fishing Festival, organised by the Sharjah Chamber of Commerce and Industry and the Dabu Al-Hisn Municipality from 27 to 30 August 2026. This event featured ten productive families from the Production Centre.
The involvement of these families showcased a variety of local products, including traditional dishes, perfumes, incense, and heritage garments. This not only highlighted their skills and creativity but also introduced festival attendees to diverse projects and offerings, providing invaluable opportunities for direct interaction with the audience to understand their needs and preferences.
The Department’s participation exemplifies its commitment to supporting productive families, enabling them to leverage various platforms and community events to market their products and enhance visibility. Such initiatives encourage these families to develop their projects and improve the quality of their offerings, while also promoting local and heritage products during community occasions.
Empowering Productive Families
Tahani Mohammed bin Rashid Al-Nuqbi, Director of the Dabu Al-Hisn branch, emphasised that the Department’s participation in the Salinity and Fishing Festival is driven by a commitment to support productive families by providing them with opportunities to showcase their products and initiatives. She affirmed that such events serve as an important platform for community engagement and for showcasing the diverse production skills these families possess.
Al-Nuqbi praised the efforts involved in organising the festival, highlighting its role in merging heritage, culture, and maritime traditions. She noted that the presence of productive families adds a social and economic dimension to the event, enabling them to interact with the public and promote their products. This interaction not only boosts their confidence in their abilities but also supports the longevity of their ventures.
Furthermore, the Social Services Department, as a governmental body dedicated to community welfare, prioritises fostering cooperation and integration with various governmental entities and institutions. Its active involvement in community events, festivals, and exhibitions hosted across the emirate underscores the importance of consolidating efforts and supporting initiatives that benefit diverse segments of the community.
Fostering Community Connections
Al-Nuqbi added that the Dabu Al-Hisn branch’s participation extends beyond mere support for productive families; it also enhances community engagement and instills a culture of production and self-reliance based on skills and capabilities. The Department is committed to continuing its support for productive families through the Production Centre, aiming to create more opportunities for them to reach wider audiences and develop their initiatives.
Through its participation in various events and gatherings, the Production Centre continues to assist productive families by providing platforms that facilitate the marketing of their products and highlight their production capabilities. This support not only enhances their role within the community but also promotes the sustainability of their projects, converting individual skills and creativity into viable, impactful contributions to society.