Record-Breaking… Dubai Welcomes 15.7 Million International Tourists in 10 Months
Dubai continues to attract visitors from around the world, as the Department of Economy and Tourism revealed that the city welcomed a record number of international tourists, reaching 15.7 million in the first ten months of 2025. This figure reflects Dubai’s success in reinforcing its status as a leading tourist destination, compared to 14.96 million international tourists during the same period last year, indicating an increase of 5%. This article delves into the strong performance of Dubai’s tourism sector, including key sources of visitors and hotel-related statistics.
Significant Increase in Tourist Numbers
In October alone, Dubai received approximately 1.75 million tourists, averaging over 56,400 visitors per day. According to data obtained by “Emirates Today” from the Department of Economy and Tourism, Western Europe remains the top source of visitors, accounting for about 21% of the total, with over 3.26 million international tourists recorded. Following closely is the Gulf Cooperation Council (GCC) region, which attracted around 2.5 million tourists, representing 16% of the total visitors.
Diverse Sources of Visitors
South Asia ranks third, with approximately 2.33 million tourists, making up 15% of the total. Meanwhile, Russia, the Commonwealth of Independent States, and Eastern Europe captured a similar share, with over 2.27 million tourists. These figures highlight the diversity of international visitor sources to Dubai, showcasing its status as a global destination.
Expanding Hotel Infrastructure
By the end of October 2025, the number of hotel rooms in Dubai exceeded 152,800, spread across 820 hotel establishments. Compared to 152,500 rooms within 827 establishments during the same period last year, this figure indicates a notable improvement in hotel infrastructure. The average hotel occupancy rate was 79.4%, up from 77% in the same period last year, reflecting increased demand.
Hotel Room Prices and Length of Stay
The data also revealed that the average length of stay for guests in Dubai hotels was 3.6 nights, with a total of 36.7 million nights booked, indicating increased interest. Additionally, the average daily rate for hotel rooms rose to AED 531 by the end of October 2025, compared to AED 502 during the same period last year, reflecting a vibrant tourism market.
This data serves as a clear indicator of the strength of Dubai’s tourism sector, which continues to grow and achieve new record numbers. The city appears poised for further growth in the future, reinforcing its dominance in the global tourism market.