In a significant move to bolster its presence in the Gulf Cooperation Council (GCC) region, Apparel Group has announced an ambitious plan to launch 250 R&B stores by the year’s end. This initiative signals the company’s commitment to capturing more market share and enhancing brand visibility across the region’s dynamic retail landscape.
Currently, R&B operates 149 locations, having recently expanded with new stores in:
Reem Mall, Abu Dhabi
Silicon Central, Dubai
Al Hayat Mall, Bahrain
City Centre, Muscat
Safeer Mall, Oman
Jouri Mall, Saudi Arabia
Mujan Park, Saudi Arabia
Downtown Souq, Al Khor, Qatar
In addition, there are plans for several more locations in strategic areas, including a new store in Bawabat Al Sharq Mall in the UAE and a flagship 40,000 sq ft outlet in Marina Mall, Kuwait, among others. This expansion is part of Apparel Group’s broader strategy to design engaging shopping experiences that cater to a diverse consumer base in the GCC.
Apparel Group Eyes R&B Store Expansion
Apparel Group, headquartered in Dubai, is recognized as a retail powerhouse with over 2,300 stores and a portfolio featuring more than 85 distinct brands. This expansion to create 250 R&B stores in the GCC marks a decisive step in the company’s growth trajectory, as it aims to diversify its offerings and reach an increased customer base.
The group’s presence spans key markets in the GCC, including Bahrain, Qatar, Oman, Saudi Arabia, and Kuwait. Furthermore, Apparel Group continues to explore opportunities for growth beyond the region, with operations extending into countries such as India, South Africa, Singapore, Indonesia, Thailand, Malaysia, and Egypt. The push for 250 R&B stores reinforces the company’s commitment to establishing a lasting footprint in both local and international markets.
