London‘s popular WatchHouse has made its highly anticipated debut in Dubai, marking a significant moment for the city’s coffee enthusiasts. Located at Marsa Boulevard, this new outpost of the well-regarded modern coffee brand offers an immersive experience that blends exceptional beverages with a thoughtfully designed atmosphere. As WatchHouse introduces its innovative coffee philosophy to the UAE, it presents a unique opportunity for residents and visitors alike to explore a new dimension of coffee culture.
What’s Brewing at WatchHouse?
The pop-up at Marsa Boulevard proudly features WatchHouse’s renowned coffee program, highlighted by Rarities—a rotating selection of some of the world’s most exceptional coffees. For example, patrons can savor the Wilder Garcia Gesha from Peru, characterized by notes of lemon verbena and nectarine. Other standout offerings include the Los Rodriguez SL28 from Bolivia, infused with hibiscus and blackberry, and the Sebastian Ramirez Gesha from Colombia, known for its floral and stone-fruit-forward profile. Each cup is brewed with precision, showcasing the unique terroir and story behind every farm.
Exclusive to the Dubai location, the Golden Cardamom Latte is a must-try. This innovative drink fuses cardamom and turmeric into a chai-forward base, creating a warm, fragrant, and comforting experience—a true “hug in a mug.” Whether you choose to sip it slowly by the water or grab a cup to accompany a stroll along the Creek, the WatchHouse experience emphasizes intentionality, craftsmanship, and connection.
A Design-Led Escape
The space has been designed by Berlin-based architect Kirill Borisov and serves as a modern tribute to Dubai’s desert architecture. It features four sculptural wind towers that reinterpret traditional barjeel structures through a brutalist-modernist perspective, functioning both as a visual anchor and a homage to the city’s maritime heritage. With earth-toned materials, rhythmic forms, and expansive views of the Creek, the venue provides a serene setting perfect for socializing or relaxing.
Practical Information for Coffee Lovers
Located at Marsa Boulevard, Dubai, the new WatchHouse welcomes visitors with the following hours: Monday to Friday from 4 PM to 12 AM, and Saturday to Sunday from 4 PM to 1 AM. As London’s popular WatchHouse embarks on this exciting venture in Dubai, it promises a fresh perspective on coffee, inviting everyone to celebrate the art and joy of brewing.