In an impressive initiative aimed at bolstering the local economy, تعاونية الاتحاد has launched a comprehensive plan that supports local suppliers through over 6,000 national products. This commitment not only enhances the retail landscape in Dubai but also fosters a stronger connection between producers and consumers, reinforcing the ideal of buying local. The leadership at تعاونية الاتحاد has made it clear that their strategy focuses on providing both logistical and commercial advantages to local businesses, ensuring their sustainability and growth in a competitive market.
Support and Incentives for Local Suppliers
According to Mohammed Al Hashimi, CEO of تعاونية الاتحاد, the organization implements an integrated approach to aid local suppliers. This encompasses various operational and technical support measures, including fee exemptions, simplified listing processes, and discounts of up to 50% on display fees. Furthermore, they provide marketing and logistical support directly within sales outlets and organize promotional events along with field visits to local farms and factories. Such initiatives help solidify the bond between products and consumers.
Commitment to National Industry and Entrepreneurship
Al Hashimi emphasized that تعاونية الاتحاد remains steadfast in its dedication to supporting the national industry and empowering local farmers and entrepreneurs. By acting as a strategic partner, the cooperative aims to translate the visionary leadership of the UAE into a diverse and sustainable economy, one that thrives on the hard work and creativity of its citizens. The cooperative is also committed to the “Made in the UAE” initiative, which highlights high-quality national products that are increasingly becoming the first choice for a growing segment of shoppers.
Increasing Demand for Local Products
Currently, تعاونية الاتحاد boasts a portfolio of more than 6,000 local products spanning various categories, all of which are experiencing increasing demand due to their high quality and competitive pricing. Consumers are showing a growing preference for supporting Emirati entrepreneurs and local farmers, further contributing to the rise of domestic industries. Al Hashimi noted that local products are now equipped to compete with their global counterparts, thanks to rigorous standards and quality assurance.
Strategic Expansion Plans
Regarding future growth, Al Hashimi revealed that تعاونية الاتحاد is currently operating 29 branches across Dubai, with plans to open two additional branches later this year. This expansion strategy includes targeting new areas that demonstrate significant population growth, which will ultimately enhance the accessibility of national products to a broader consumer base. By doing so, the cooperative reinforces its role as a key player in supporting the country’s food security strategy.